Monday, 22 February 2016
SEO Considerations
|
Coca-Cola
| Tropicana
| ||||
Anchor link
| open link to see | Open link to see | ||||
Keywords used on each site:
|
soft drinks, beverages
|
Pure Premium, Orange Creations, Orange Creations, Tropics.
| ||||
Frequency of Keywords:
|
1-25
2-12
3-8
4-6
|
1-12
2-8
3-7
4-9
| ||||
Locations of keywords:
|
Top
Middle
|
Middle
| ||||
Keywords in URL:
|
Our Company
Sustainability
Heritage
Products
|
History
Health benefits
Careers
| ||||
<title>
|
Coca-Cola Global: Soft Drinks
Beverage Products
|
Tropicana - 100% Pure Squeezed Sunshine
| ||||
<meta name="description" content=“”/>
|
<meta name="description"content="A global leader in the beverage industry, the Coca-Cola company offers hundreds of brands, including soft drinks, fruit juices, sports drinks and other beverages in more than 200 countries. Coca-Cola is meeting the tastes of people around the globe." />
|
meta name="description" content="Official Tropicana home page - the source for everything Tropicana including Tropicana Pure Premium®, Trop50, Chilled Juices and Drinks, Tropics and Tropicana Twister®
| ||||
<meta name="keywords" content=""/>
|
<meta name="keywords"content="soft drinks, beverages"/>
|
<meta name="keywords" content="Tropicana Pure Premium®, Non-Refrigerated, Chilled Juices and Drinks
| ||||
Site upload speed:
|
The Coca-Cola Company Average Upload Speed: 1.77s
|
The Tropicana Company Average Upload Speed: 1.36s
| ||||
Quality of written content:
|
Yes. The quality of written content where mission is to build a better media world
|
Yes. Tropicana content is excellent due to its nutrition quality, products and benefits.
| ||||
Quality of Visual Content:
|
The quality is that visual content of coca cola is something that you need to be paying attention that is excellent.
|
The quality of the visual content is better because when we go the company homepage their creating something that will provide their readers with value, and sharing it with them in a usable way
| ||||
Alt Text used:
|
http://coca-cola.ca/images/facebook-icon.png
| |||||
Captions used:
|
Yes, they won a coke winning competition.
|
Yes, they used captions and also information from magazine about their products that are juices.
| ||||
Quality of Layout:
|
Good as it represents the best quality of layout
|
Yes
| ||||
Call-to-action:
|
Yes
|
Yes
| ||||
Anchor Text:
| click here to open | |||||
Mobile Friendly:
|
This site is mobile friendly.
|
Yes
| ||||
Content is “shareable”:
|
Yes it is shareable as we are able to see each and everything on their homepage
|
Shareable because everyone is having access to open their site
| ||||
Links to Social Media:
|
It is linked with youtube, facebook twitter, flickr, instagram.
|
The site of the company is linked with social media as we can see them on the facebook, twitter, instagram etc.
| ||||
SERP ranking results when using keywords from this table:
|
On the top
|
On the second
|
No comments:
Post a Comment